by When most people think of branding, they immediately think of a logo—a simple symbol that represents a company. But branding is so much more than that. Imagine walking into a store that has a great logo on the door, but inside, the service is terrible, the products are

In today’s digital landscape, personal branding is more crucial than ever. Think of your CEO as the face of your company—their reputation can significantly impact your business’s credibility and success. When Elon Musk tweets, the world listens. Why? Because he has cultivated a personal brand that resonates with millions,